{"title":"Smart Mama","description":"\u003cp\u003eSmart Mama carries a range of beautifully embroidered award winning play books, wall charts \u0026amp; other unique products which are meticulously hand stitched by master embroiderers \u0026amp; designed to engage young minds through play. Smart Mama™ thrives to make learning exciting!\u003c\/p\u003e\n\u003cp\u003eAll the products consist of several embroidered ornaments which are meticulously stitched by hand. For this reason, only a limited supply is produced each week. Each book in the production process is handled by a team of passionate and dedicated craftsmen who are committed to producing quality products.\u003c\/p\u003e\n\u003cp\u003eSmart Mama™ is committed to the ethical sourcing of material and work closely with handicraft producers and traditional master embroiderers to ensure that all products achieve the finest level of quality and workmanship. They cultivate and develop homegrown talents and skills of the underprivileged and promote their welfare by maintaining fair labour practices.\u003c\/p\u003e","products":[{"product_id":"smartmama-soft-play-fabric-wall-chart-reward-chart","title":"SmartMama Soft Play Fabric Wall Chart: Reward Chart","description":"\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"b7tk10-xdpbjl-ypv6hx-gvedf9\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eMY REWARD CHART is a beautifully embroidered interactive wall chart which can be a fantastic way to motivate your little ones to complete everyday tasks and help build good routines. It also encourages responsibility while building counting and reading skills. Children will love adding stars as they work toward their daily or weekly targets.\u003c\/p\u003e\n\u003cp\u003eAll the pieces are detachable and are affixed by velcro making it interesting and engaging for young minds. We also include 12 blank tabs so that you can create your own rewards and responsibilities. A fantastic addition to any household!\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-cel-widget=\"richProductInformation_feature_div\" data-csa-c-id=\"93wxjg-6oesqx-koqsyl-lp9k92\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"richProductInformation_feature_div\" data-csa-c-content-id=\"richProductInformation\" data-csa-c-type=\"widget\" data-feature-name=\"richProductInformation\" class=\"celwidget\" id=\"richProductInformation_feature_div\"\u003e\n\u003cdiv data-cel-widget=\"rich_product_information\" data-csa-c-id=\"jbm83j-x7iv49-7yk1gf-d24wp5\" class=\"a-section a-spacing-none celwidget\" id=\"rich_product_information\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":40120962220135,"sku":"711583586408","price":79.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/NewProject_8_25b53a86-6811-4dc5-a886-e4dd525a7b5c.png?v=1739879085"},{"product_id":"smartmama-soft-play-fabric-book-my-abc-book","title":"SmartMama Soft Play Fabric Book: My ABC Book","description":"\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"b7tk10-xdpbjl-ypv6hx-gvedf9\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eChildren will delight in learning their alphabet with this charming book which allows parents to work on stimulating speech, fine motor skills and object identification. 26 beautifully hand crafted pieces corresponding to individual alphabet pockets are contained in a plush bag which also makes My ABC Book an easy travel companion.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":40120963235943,"sku":"711583586439","price":65.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/abc-book-smart-mama-my-abc-book-1.webp?v=1685525050"},{"product_id":"smartmama-soft-play-fabric-book-my-super-fun-play-book","title":"SmartMama Soft Play Fabric Book: My Super Fun Play Book","description":"\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"b7tk10-xdpbjl-ypv6hx-gvedf9\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp style=\"font-weight: 400;\"\u003eThis Award winning book is a delightfully colourful fabric book with 12 pages of super fun activities designed to develop fine motor skills,enhance hand dexterity and encourage creativity. It is a smart soft play book which changes the way children learn, play and progress. Detachable pieces are affixed by velcro on every page to keep young minds engaged for hours of play.Features include Tic Tac Toe, finger puppets, snap on shapes, a pizza party,caring for your pet and more! It is also a must-have accessory for family travels. Surface wash only. Colours or contents may vary from those illustrated.\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e \u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cb\u003eSmart Mama’s Vision\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eSmart Mama are committed to the ethical sourcing of our material and work closely with handicraft producers and traditional master embroiderers to ensure that our products achieve the finest level of quality and workmanship.Smart Mama cultivate and develop homegrown talents and skills of the underprivileged and promote their welfare by maintaining fair labour practices.\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e \u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eProduct dimensions: 32cm(l) x 26cm (h)\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eSuggested ages 2+\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-cel-widget=\"richProductInformation_feature_div\" data-csa-c-id=\"93wxjg-6oesqx-koqsyl-lp9k92\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"richProductInformation_feature_div\" data-csa-c-content-id=\"richProductInformation\" data-csa-c-type=\"widget\" data-feature-name=\"richProductInformation\" class=\"celwidget\" id=\"richProductInformation_feature_div\"\u003e\n\u003cdiv data-cel-widget=\"rich_product_information\" data-csa-c-id=\"jbm83j-x7iv49-7yk1gf-d24wp5\" class=\"a-section a-spacing-none celwidget\" id=\"rich_product_information\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":40120967856231,"sku":"711583586484","price":79.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/NewProject_7_5b785535-026a-4b23-8e98-7aadb8070a35.png?v=1739879061"},{"product_id":"smartmama-soft-play-fabric-book-123-count-with-me","title":"SmartMama Soft Play Fabric Book: 123 Count With Me","description":"\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"b7tk10-xdpbjl-ypv6hx-gvedf9\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp style=\"font-weight: 400;\"\u003eThis Award winning book is a delightfully colourful fabric book with 12 pages of super fun activities designed to develop fine motor skills,enhance hand dexterity and encourage creativity. It is a smart soft play book which changes the way children learn, play and progress. Detachable pieces are affixed by velcro on every page to keep young minds engaged for hours of play.Features include Tic Tac Toe, finger puppets, snap on shapes, a pizza party,caring for your pet and more! It is also a must-have accessory for family travels. Surface wash only. Colours or contents may vary from those illustrated.\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e \u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e\u003cb\u003eSmart Mama’s Vision\u003c\/b\u003e\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eSmart Mama are committed to the ethical sourcing of our material and work closely with handicraft producers and traditional master embroiderers to ensure that our products achieve the finest level of quality and workmanship.Smart Mama cultivate and develop homegrown talents and skills of the underprivileged and promote their welfare by maintaining fair labour practices.\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003e \u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eProduct dimensions: 32cm(l) x 26cm (h)\u003c\/p\u003e\n\u003cp style=\"font-weight: 400;\"\u003eSuggested ages 2+\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv data-cel-widget=\"richProductInformation_feature_div\" data-csa-c-id=\"93wxjg-6oesqx-koqsyl-lp9k92\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"richProductInformation_feature_div\" data-csa-c-content-id=\"richProductInformation\" data-csa-c-type=\"widget\" data-feature-name=\"richProductInformation\" class=\"celwidget\" id=\"richProductInformation_feature_div\"\u003e\n\u003cdiv data-cel-widget=\"rich_product_information\" data-csa-c-id=\"jbm83j-x7iv49-7yk1gf-d24wp5\" class=\"a-section a-spacing-none celwidget\" id=\"rich_product_information\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":40120970117223,"sku":"761856331235","price":79.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/NewProject_6_00a9191a-a8a1-4bf9-a99b-eb9cd9fab685.png?v=1739879040"},{"product_id":"smartmamatodayischart","title":"SmartMama Soft Play Fabric Wall Chart: Tell the Time Chart","description":"\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"b7tk10-xdpbjl-ypv6hx-gvedf9\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eOur Tell the Time Chart is a beautifully embroidered interactive wall chart that makes learning how to tell the time fun and engaging. It also allows parents to work on stimulating speech and fine motor skills. Your little ones will delight in moving the hands of the clock around and switching the time of the day and days of the week.\u003c\/p\u003e\n\u003cp\u003eA fantastic addition to any household.\u003c\/p\u003e\n\u003cp\u003eSurface wash only. Colors or contents may vary from those illustrated. Product dimensions: 60 cm (h) x 40 cm (w). For ages 2+\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":40120970346599,"sku":"761856331853","price":54.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/wellthetime.png?v=1762851322"},{"product_id":"smartmama-soft-play-fabric-wall-chart-my-abc-chart","title":"SmartMama Soft Play Fabric Wall Chart: My ABC Chart","description":"\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"b7tk10-xdpbjl-ypv6hx-gvedf9\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eOur ABC Chart is a beautifully embroidered interactive wall chart which allows parents to work on stimulating speech, fine motor skills and object identification. From A to Z, children will delight in identifying the 26 beautifully hand crafted pieces corresponding to each alphabet.\u003c\/p\u003e\n\u003cp\u003eAll the pieces are detachable and are affixed by velcro making it interesting and engaging for young minds. A fantastic addition to any household.\u003c\/p\u003e\n\u003cp\u003eThe ABC Wall Chart comes with the following:-\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e26 Ornaments corresponding to each alphabet\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eSurface wash only. Colours or contents may vary from those illustrated. Product dimensions: 60 cm (h) x 40 cm (w). For ages 2+\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":40120971133031,"sku":"761856331891","price":65.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/NewProject_2_ea02bd73-17a5-4d89-89b9-ac9582e0b11a.png?v=1739878973"},{"product_id":"smartmama-soft-play-fabric-wall-chart-learn-to-count-chart","title":"SmartMama Soft Play Fabric Wall Chart: Learn to Count Chart","description":"\u003cdiv data-cel-widget=\"bookDescription_feature_div\" data-csa-c-id=\"b7tk10-xdpbjl-ypv6hx-gvedf9\" data-csa-c-is-in-initial-active-row=\"false\" data-csa-c-asin=\"1933241489\" data-csa-c-slot-id=\"bookDescription_feature_div\" data-csa-c-content-id=\"bookDescription\" data-csa-c-type=\"widget\" data-feature-name=\"bookDescription\" class=\"celwidget\" id=\"bookDescription_feature_div\"\u003e\n\u003cdiv class=\"a-expander-collapsed-height a-row a-expander-container a-spacing-base a-expander-partial-collapse-container\" data-a-expander-collapsed-height=\"140\" data-a-expander-name=\"book_description_expander\"\u003e\n\u003cdiv class=\"a-expander-content a-expander-partial-collapse-content\" aria-expanded=\"false\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e\n\u003cp\u003eOur Learn to Count Chart is a beautifully embroidered interactive wall chart which makes learning how to count super fun! Children will delight in identifying the beautifully hand crafted objects and counting up to ten. It also allows parents to work on stimulating speech, fine motor skills, object identification and even basic addition and subtraction!\u003c\/p\u003e\n\u003cp\u003eAll the pieces are detachable and are affixed by velcro making it interesting and engaging for young minds. A fantastic addition to any household.\u003c\/p\u003e\n\u003cp\u003eSurface wash only. Colours or contents may vary from those illustrated. Product dimensions: 60 cm (h) x 40 cm (w). For ages 2+\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":40120971264103,"sku":"761856331907","price":65.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/NewProject_1_ffe1e657-9a32-4a15-9b9f-6fa52b026f7d.png?v=1739878948"},{"product_id":"smartmama-soft-play-fabric-wall-chart-match-the-colors-chart","title":"SmartMama Soft Play Fabric Wall Chart: Match The Colors Chart","description":"\u003cp\u003e\u003cstrong\u003eOur Match The Colors chart is a beautifully embroidered wall chart designed to captivate your child’s imagination while fostering essential learning skills. The chart is a delightful and educational tool which combines the joy of exploring various animals with the excitement of identifying and matching colors, resulting in an engaging and enriching experience for young minds.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eA series of pockets are included at the bottom of the chart, cleverly designed to hold a set of round color tabs. These tabs come in an array of vivid hues, promoting color recognition skills in a fun and interactive way. As your child explores the wall chart, they can take out these tabs from the pockets and match them to the corresponding colors found on the various animals and elements of the chart. This activity encourages cognitive development, fine motor skills, and hand-eye coordination.\u003c\/p\u003e\n\u003cp\u003eWith the Match The Colors chart, your child will embark on a captivating journey through the animal kingdom. The interactive nature of this educational tool sparks curiosity and promotes independent learning, empowering your child to explore and discover at their own pace.\u003c\/p\u003e\n\u003cp\u003eCrafted from high-quality, durable fabric, this wall chart is built to withstand the energetic nature of young learners and is designed to be easily hung anywhere.\u003c\/p\u003e\n\u003cp\u003eWhether used as a focal point of a child’s room or as an educational resource in a classroom setting, our Match The Colors chart is a valuable addition to any learning environment. It offers a wonderful balance between play and education, allowing children to develop important skills while having fun.\u003c\/p\u003e\n\u003cp\u003eAll the pieces are detachable and are affixed by velcro making it interesting and engaging for young minds. A fantastic addition to any household.\u003c\/p\u003e\n\u003cp\u003eThis Award winning book is a delightfully colourful fabric book with 12 pages of super fun activities designed to develop fine motor skills,enhance hand dexterity and encourage creativity. It is a smart soft play book which changes the way children learn, play and progress. Detachable pieces are affixed by velcro on every page to keep young minds engaged for hours of play.Features include Tic Tac Toe, finger puppets, snap on shapes, a pizza party,caring for your pet and more! It is also a must-have accessory for family travels. Surface wash only. Colours or contents may vary from those illustrated.\u003c\/p\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":41047250698343,"sku":"761856331921","price":79.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/NewProject_4ddbb44f-7bf1-4ce9-9a6b-0baec0100e43.png?v=1739878921"},{"product_id":"smartmama-soft-play-fabric-wall-chart-today-is-chart","title":"SmartMama Soft Play Fabric Wall Chart: Today Is Chart","description":"\u003cp\u003eThe TODAY IS Wall Chart is a beautifully embroidered interactive wall chart demonstrating the date, days of the week, months of the year, weather, seasons and more! Children take great pleasure from changing the dates, checking on the weather and working out the seasons.\u003c\/p\u003e\n\u003cp\u003eAll the pieces are detachable and are affixed by velcro making it interesting and engaging for young minds. A fantastic addition to any household. We also include year tabs through to 2028 so your Wall Chart can adorn your child’s room for years to come!\u003c\/p\u003e\n\u003cp\u003eThe TODAY IS Wall Chart comes with the following:\u003c\/p\u003e\n\u003cp\u003e-Days of the week tabs\u003cbr\u003e-Months of the year tabs\u003cbr\u003e-Year tabs through to 2028\u003cbr\u003e-4 Weather ornaments\u003cbr\u003e-4 Season ornaments\u003cbr\u003e-4 Feelings ornaments\u003cbr\u003e-5 Additional blank tabs\u003cbr\u003e-A pouch to keep additional ornaments\u003cbr\u003e-Surface wash only. Colours or contents may vary from those illustrated.\u003c\/p\u003e\n\u003cp\u003eProduct -dimensions: 60 cm (h) x 40 cm (w). For ages 2+\u003c\/p\u003e","brand":"Smart Mama","offers":[{"title":"Default Title","offer_id":41901476937831,"sku":"711583586422","price":79.9,"currency_code":"SGD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0285\/9070\/2695\/files\/NewProject_273_1eff5b86-c7d4-4ea7-94bf-29edbefe995c.png?v=1764100584"}],"url":"https:\/\/www.thetoyfolks.com\/collections\/smart-mama\/ages-2.oembed","provider":"The Toy Folks","version":"1.0","type":"link"}